DO NOT JUST INVEST IN THE EVENT STRATEGY, MAKE IT A PRIORITY

Google, Apple, Virgin, HBO, The Wall Street Journal and Adobe, each of these well known brands garnered a reputation for actively pursuing a live events marketing strategy.

Google is known for their Google I/O event series, Apple for their Worldwide Developers Conference, Virgin for their mix of B2B and B2C events, HBO for their experiential and event marketing campaigns, Wall Street Journal for a wide array of industry-specific events and Adobe for their Adobe Max conference.

These above organizations does not simply invest in their events strategy; they make it a priority.

According to Event Marketing 2018 Benchmarks and Trends report, we found that an overwhelming majority of C-Suite executives (87%) believe in the power of live events and plan on investing in them more in the future.

10 REASONS WHY CORPORATE EVENTS ARE VERY IMPORTANT FOR YOUR ORGANIZATION AND HOW THEY CAN BOOST YOUR BUSINESS?

EXPAND YOUR MARKETING STRATEGY TO GENERATE LEADS
EVENT PLANNING – IS A MARKETING TOOL TO GENERATE LEADS.

COLLECT DATA, KNOW WHO IS PARTICIPATING AT THE EVENT NO MATTER THE REASONING – TO CROSS-SELL, UPSELL, ESTABLISH CONNECTIONS, OR OTHER. (Corporate events are a great way to collect personal details that you may otherwise not have been able to get with a simple customer satisfaction survey. Organize a corporate event that gives your clients a memorable experience and they’ll associate with your brand in the future.)
IMPROVE CUSTOMER CONVERSIONS AND RETENTION
TARGET THE RIGHT ATTENDEES AND PRESENT THEM WITH THE MOST RELEVANT CONTENT

IT’S ALL ABOUT QUALITY NOT QUANTITY, (10 highly-engaged attendees are much more valuable than 100 who pay more attention to the free food than your unique content)
INCREASE SALES AND RECURING REVENUE
SEE EACH CUSTOMER AS BEING EXTREMELY IMPORTANT ASSET TO YOUR BUSINESS.

ONE HAPPY CUSTOMER WILL BUY MORE PRODUCTS AND SERVICES OVER TIME. (Corporate Events are an excellent way to attract new clients and boost sales.)
CREATE ADDITIONAL REVENUE
ORGANIZING A CORPORATE EVENT MAY SEEM LIKE AN UNNECESSARY EXPENSE. But that’s not the case if you plan the event the right way: Sell sponsorships, ad space, VIP tickets, and merchandise and so much more…
IMPROVE COMPANY CULTURE
A SPECIAL PLACE TO WORK AT ISN’T DETERMINED BY THE PRODUCTS OR SERVICES OFFERED TO SELL. IT’S DETERMINED BY THE COMPANY CULTURE THAT YOU CREATED.

Corporate events can be a great way to cultivate a good atmosphere. Why not bring people together for regular themed events like “Culture and Innovation Mondays” and “Feel Happy Fridays”?

STRENGTHEN TEAM COHESION AND REDUCE STRESS
IT’S NOT ALWAYS EASY TO GET CO-WORKERS TO GET ALONG AND WORK TOGETHER AS PART OF A TEAM. ALONGSIDE OF TEAM BUILDING, THINK OF TEAM BONDING EVENTS. Help your team to know each other better and out of their office environment. Team bonding events are a great way to remedy any lack of team cohesion and reduce employee stress. This is the reason why you will find so many types of events and activities available, from sport tournaments to painting, karaoke and cooking classes, from professional development, service and innovation workshops to health and wellness retreats and travel, the event possibilities are endless.
EDUCATION - STAFF AND CURRENT CLIENTS
YOU HAVE A NEW PRODUCT OR SERVICE YOU’RE ABOUT TO RELEASE OR YOU WANT TO REFRESH AND RE-ENGAGE YOUR CLIENTS AND STAFF. Organize a company event in order to educate on the new features and benefits.
BE SEEN AS A THOUGHT LEADER
CLIENTS PREFER WORKING WITH FIELD EXPERTS BECAUSE THEY HAVE A PROVEN TRACK RECORD OF SUCCESS AND FORWARD THINKING. Use Corporate Events to bring together all the bright minds in the industry, and elevate yourself and your brand to the status of a thought leader.
BE AHEAD OF YOUR COMPETITION
HOW MANY OF YOUR DIRECT COMPETITORS HAVE PLANNED, COORDINATED AND MANAGED ANY KIND OF CORPORATE EVENTS? Let’s customize an annual corporate event that will increase loyalty to your brand and respond to your customer’s needs.
SHOW YOUR CUSTOMER GRATITUDE AND APPRECIATION
A CORPORATE EVENT IS AN EXCELLENT OPPORTUNITY TO SHOW GRATITUDE AND APPRECIATION FOR YOUR CLIENTS, PARTNERS AND MOST IMPORTANTLY YOUR TEAM. You can organize an Awards Ceremony, to celebrate your company’s achievements, key performers and your favorite clients and partners.

“A Journey of a thousand miles begins with a single step.” – Confucius

We are a full service Event Design, Management and Production. Let’s plan a memorable experience for you and your employees or your clients and partners.

“Daniela and her team at BeSocial are the upmost professionals. As the marketing and event company that handles all of our special events, we have been thoroughly impressed with their attention to detail and seamless execution.”

Mr. Thomas Saras – President & CEO National Ethnic Press and Media Council of Canada

We would like to extend a special thank you to Mr. Thomas Saras the President of the National Ethnic Press and Media Council of Canada and Mr. John Tory, Mayor of Toronto for handing us this very special award for our efforts in Marketing and Events.

BeSocial Event Management Inc. – Exclusive Event Planner for the National Ethnic Press and Media Council of Canada, the largest ethnic media organization in the world.

WE CUSTOMIZE EVENTS ACCORDING TO OUR CUSTOMER’S NEEDS.

TELL US WHAT IS YOUR GOAL, WHAT IS YOUR TARGET MARKET, WHAT DO YOU WANT TO ACHIEVE WITH YOUR EVENT . LET US CREATE A MEMORABLE EXPERIENCE FOR YOU AND YOUR SPECIAL GUESTS.